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Noun promotional material has 1 sense
  1. promotion, publicity, promotional material, packaging - a message issued in behalf of some product or cause or idea or person or institution
    --1 is a kind of message, content, subject matter, substance
    --1 is a part of marketing
    --1 has particulars:
     buildup; public relations, PR; endorsement, indorsement, blurb; book jacket, dust cover, dust jacket, dust wrapper; ballyhoo, hoopla, hype, plug; sales talk, sales pitch, pitch; ad, advertisement, advertizement, advertising, advertizing, advert; sales promotion
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